"Preparing for the Next 10 Years as a Global Travel Tech Company in the AI Era" Yanolja Declares 'Yanolja 3.0' on Its 21st Anniversary

Yanolja (CEO Lee Su-jin), a global travel tech company, officially declared 'Yanolja 3.0', a new growth vision to lead the paradigm shift in the travel industry in the AI era, in celebration of its 21st anniversary. Launched in 2005, Yanolja has led the digital transformation of the domestic and global travel and leisure industries based on its technological prowess over the past 20 years. Moving past 'Yanolja 1.0', which focused on survival and laying the foundation in its early days, and 'Yanolja 2.0', which achieved explosive growth through its mobile-based transition, the company is preparing for another innovation at an inflection point where AI is fundamentally reshaping the entire industry structure. 'Yanolja 3.0' solidifies its identity as a global travel tech company and presents Yanolja's future changes and directions. It has strengthened its corporate identity based on three core values: 'Sincerity towards customers', 'Leadership through technology', and 'An organization working as One Team'. This reflects the company's commitment to expanding Yanolja's mission—making travel and leisure easier and more meaningful through technology—in line with the AI era and global environment, and to creating differentiated customer experiences through technology designed for the customers. Prior to this, Yanolja also completed a reorganization of its leadership system in December of last year to secure momentum for executing its vision. Yanolja appointed Choi Chan-seok as the head of the Corporate Strategy & Management division, Lee Jun-young as the head of the Enterprise Solutions (formerly Yanolja Cloud) division, and Lee Chul-woong as the head of the Consumer Platform division. It has reorganized into an optimal structure that enables organic collaboration while maximizing the expertise of each business area. Yanolja CEO Lee Su-jin stated, "AI is changing industry standards much faster and more powerfully than the mobile transition period," adding, "The purpose of Yanolja's technological innovation is to make the travel that everyone around the world dreams of ten times easier and more convenient than it is now." He also emphasized, "We will deliver the greater value of happiness through travel, and spread these values and possibilities beyond Korea to the global market as a whole."

Yanolja Sets Out for Global Travel Payment Innovation… Expands Global Partnership with Citi

Global travel tech company Yanolja (CEO Sujin Lee) joins hands with Citi to shift the payment paradigm in the travel industry. At the 'Citi Asia Digital Leaders Summit 2026' held at the Mandarin Oriental Hotel in Shenzhen, Guangdong Province, Southern China from the 11th to the 13th, Yanolja officially announced the expansion of its global partnership with Citi to advance payment innovation in the travel industry. The core of this collaboration is expanding the partnership between Yanolja and Citibank Korea, which has been ongoing since 2021, into Citi's worldwide network. Both companies plan to cooperate comprehensively to build a 'next-generation integrated payment and settlement system' optimized for the global travel industry. The two companies will integrate Yanolja's vast travel infrastructure and solution technology with Citi's unrivaled global financial network. In particular, they plan to establish a next-generation payment system focusing on four core tasks: ▲ improving the efficiency and transparency of global B2B settlements, ▲ integrating API-based automated settlement and payment systems, ▲ AI-powered financial risk management, and ▲ expanding global cash management and payment infrastructure. Through this, they plan to automate complex global payment processes to provide a more stable and cost-effective operating environment for travel operators worldwide. Gunjan Kalra, Head of Commercial Banking for Japan, Asia North, Australia (JANA) and South Asia at Citi, stated, "As companies' global expansion rapidly diversifies across multiple regions, it is becoming increasingly important for clients entering new markets to maintain a consistent operating system." She added, "This collaboration is a key example of how Citi supports the global growth strategies of mid-sized companies worldwide and demonstrates the importance of an integrated global payment infrastructure that supports both the stability and speed of international growth." Sujin Lee, CEO of Yanolja Group, emphasized, "The partnership with Citi is an important strategic milestone for building a next-generation payment infrastructure specialized for the global travel industry." He added, "By integrating our global travel enablement platform powered by data with Citi’s global financial infrastructure, Yanolja will continue to transform the global travel industry in the AI era." Meanwhile, Junyoung Lee, President of Yanolja's Enterprise Solutions Division, who took the stage as a speaker during the summit, shared the current status of Yanolja Group's global AI solutions and its customer-centric innovation approach under the theme of "Transforming the Way We Travel."

Yanolja Cloud Solution Hosts ‘THRIVE 2026’ to Establish Global Standards for Data-Driven Hospitality

Yanolja Cloud Solution (YCS), a leading hospitality solution provider and a subsidiary of the global travel tech company Yanolja, recently hosted "THRIVE 2026." The global conference focused on the digital transformation of the hospitality industry and AI-powered operational innovation. Held in New Delhi, the event brought together over 100 industry leaders under the theme "Innovation and Transformation of the Global Hotel Industry." Participants engaged in strategic discussions regarding the future of hospitality in the burgeoning AI era. During the conference, YCS advocated for a paradigm shift from fragmented, siloed systems to an integrated architecture where operations and data are managed via a single platform. The company showcased practical AI applications, such as AI agents for automated guest interactions and messenger-based automated check-ins, which were presented as actionable methods to maximize operational efficiency and achieve significant cost reductions. Furthermore, YCS unveiled its enterprise technology roadmap designed to support the sustainable growth and scalability of hotel businesses. This comprehensive strategy includes smart distribution through B2B marketplaces, conversion optimization via tailored UX design, and API-based unified data management to streamline global operations. By introducing these core solutions, YCS further solidified its technological leadership in the global market. "The hotel industry is rapidly moving toward consolidating various operating systems and data into a single, unified platform," said a spokesperson for Yanolja Cloud Solution. "By leveraging AI, we are simultaneously enhancing operational efficiency and the guest experience. We remain committed to collaborating with global hotel brands to build a next-generation hospitality environment driven by technology and data." Yanolja Cloud Solution continues to provide cloud-native hospitality solutions to hotels and travel companies worldwide, spearheading the digital transformation of the industry through AI and data technology.

Yanolja Strengthens Global Collaboration and Execution Strategy Across Subsidiary Network

Yanolja, a global travel tech company led by Group CEO Sujin Lee, today announced a major initiative to bolster collaboration and streamline strategic execution across its global member companies. By hosting a series of global town halls and strategic conferences, Yanolja aims to align its international business units under a unified vision while building a robust foundation for execution-oriented operations. The initiative was highlighted by the ‘2026 Global Town Hall’ held on February 10 in Surat, India, by Yanolja Cloud Solution (YCS), a key entity within Yanolja’s enterprise solution division led by CEO Aeijaz Sodawala. The event brought together over 500 key employees from major global hubs to review 2025 achievements and outline core tasks for 2026, with a specific focus on fostering an execution-led corporate culture rooted in accountability and cross-functional synergy. During the assembly, Jun-young Lee, Representative of Yanolja Enterprise Solution, defined 2026 as the “Year of Execution,” urging the organization to generate tangible, measurable results through YCS’s strategic role. YCS leadership further shared expansion strategies driven by technology, data, and automation to strengthen global operational agility. Complementing these efforts, Yanolja also held the ‘2026 Yanolja Go Global (YGG) Sales Conference’ in Prague, Czech Republic, this past January. Led by YGG CEO Francesco Delada and attended by key executives including Jun-young Lee and Hyun-jung Kim, Chief Business Officer of Yanolja, the conference served as a platform for 300 YGG employees to synchronize their 2026 business roadmaps. Participants focused on defining specific execution tasks aimed at accelerating future growth through enhanced global cooperation. A Yanolja spokesperson noted that under new leadership, the company is intensifying its focus on sharing core tasks and strengthening collaboration systems among global members. By adhering to the core values of "Customer, Technology, and One Team," Yanolja plans to continue enhancing its tech-based operations and global competitiveness to ensure sustainable long-term growth.

Yanolja Certified in KOSA’s "KRW 500 Billion Software Revenue Club" for 2025

Yanolja, a global travel tech company led by Group CEO Lee Sujin, has been officially certified as a member of the “KRW 500 Billion Software Revenue Club” under the 2025 Software Revenue Club Awards, hosted by the Korea Software Industry Association (KOSA). The Software Revenue Club is an annual certification program administered by KOSA that recognizes companies operating software-driven businesses based on revenue tiers from the previous fiscal year. The program serves as an official benchmark for leading companies within Korea’s software industry. Through this certification, Yanolja has received formal recognition for its sustained revenue growth and strong operating performance driven by its software-centric business model. The company also demonstrated solid global competitiveness, generating approximately 22% of its total revenue from overseas markets as of the third quarter of last year, reflecting stable growth across its international operations. Companies certified under the Software Revenue Club receive an official certificate corresponding to their revenue tier, and company information is distributed externally through a member directory shared with public institutions and local governments. “This certification reflects the tangible results of Yanolja’s continued efforts to strengthen its global competitiveness through travel tech innovation,” said a Yanolja spokesperson. “We will continue to lead digital transformation across the industry by delivering technology-driven value for our customers.”